On April 15, 2020, our first collection of classic silk scarves became available for pre-order. Here's why we decided to go ahead with our launch, despite the COVID-19 global pandemic and all of the challenges that came with it.
One of the first stages of product development is fabric sourcing (which can often be a long and difficult process). In this piece, I recapped the main steps I took to find my fabric, and thus my suppliers, for LIYA's first collection.
This article was originally published as a guest post on ADIMAY, and hits on 7 creative ways that you can declutter your closet—without dumping everything in the donation bin.
This article was originally published on ADIMAY, and covers what really happens when you drop your clothes in the donation bin... plus why it matters.
In October 2018, before LIYA was even really fully-formed as an idea, I travelled from my home in Bagamoyo, Tanzania to Addis Ababa, Ethiopia for Africa Sourcing and Fashion Week (ASFW).
This article was originally published as a guest post on Forage & Sustain, and outlines some of my BIGGEST takeaways about the second-hand clothing industry after spending two years in Bagamoyo, Tanzania. Some of them might just surprise you.
This isn't your typical founder story. I don't have years of experience in the fashion industry, or rooms full of investors lurking behind closed doors. But everything in my life has led me to this point... and it's why I decided to start a sustainable accessory brand.
